Piet Joubert, the man who founded Klein Simonsvlei, acquired the property in 1898 with the primary goal of growing fruit. His second son Daniel, joined him on the farm at the age of 22, followed by his son Niel, who took over to run operations in 1950. While grapes were also grown here at the turn of the century, production remained small until the 4th generation when Daan took over fully in 1981.

The current structure is family strong.

Daan heads up the team, while also taking the role of viticulturist and fruit farmer; Niel, a qualified winemaker, runs the finances while supporting Daan with the farming. His sister Mari looks after sales and distribution plus the social issues, such as a crèche for staff children, and an after-school club with the Pebbles Project.

Eleanor, Daan’s wife, provides assistance whenever needed and plays a crucial supporting role.
Christine-Marié, Daan’s mother, also resides on the property in a lovely garden setting and is in charge of the gardens.